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Gray hair can make you look older than you are; in fact, covering gray is a leading reason why women color their hair.  Defy your age with Clairol’s formula that turns back the clock on aging hair. The NEW Clairol Expert Age Defy Collection fights 7 Signs of Aging Hair, resulting in hair that looks 10 years younger. Thanks to the advanced color formula and Pro-V™ conditioner, Age Defy provides 100% gray coverage and beautiful color to resistant grays, for softer, smoother, and more vibrant hair than before (compared to doing nothig at all).

Aging hair has complex needs. It is more unruly than younger hair and can also be coarse, frizzy, and harder to color. Clairol developed a solution to women’s aging hair care struggles with the NEW Expert Age Defy Collection. The 3-step color system softens the texture of hair and changes the surface of the hair fibers, making it easier to get the colorant through hair. Age Defy is Clairol’s most advanced color formula that goes beyond 100% gray coverage, providing long-lasting, brilliant color that will make your hair look 10 years younger (opposed to letting it go all grey/white).

Clairol Expert Age Defy benefits for women:AgeDefy Shade3 clairol certified fabulous

  • Fights 7 Signs of Aging Hair
    • Breakage
    • Dryness
    • Dackluster hair
    • Unruly hair
    • Stubborn grays
    • Coarseness
    • Frizz
  • Pretreatment texturizing cream softens hair before coloring, making it easier to get colorant through hair
  • Crème color formulation is tailored for gray hair coverage, going deep into hair fiber for optimal gray coverage
  • Pro-V™ ColorSeal conditioning therapy helps lock in color and keep hair soft and shiny.


Age Defy is available in 12 shades wherever health and beauty aids are sold. For more information, women can visit or call the color experts at 1-800-CLAIROL.

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Certified F.A.B.U.L.O.U.S. expert Sara is featured on to share with you hair care tips! In today's video learn about the ideal facial serum for thinning skin.
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